These ETFs would be the potential movers if Facebook comes up with a positive earnings surprise.

Investors seeking to tap Singles' Day benefits in a diversified way should focus on the following four ETFs that provide substantial exposure to the Chinese e-commerce segment.

NEWTOWN SQUARE, PA., May 29, 2019 /PRNewswire/ -- TIGERSHARES will change the fund name of its "TIGERSHARES China-U.S. Internet Titans ETF (TTTN)". The new name of the Fund will be the "UP Fintech China-U.S. Internet Titans ETF". The Index that the Fund tracks is not changing its name or methodology.

The second largest economy is already in the throes of adopting its own form of cryptocurrency and as China looks to become a growing force in the crypto space, it could also translate to innovation in the financial technology, or fintech realm. The People’s Bank of China (PBOC) is stepping up efforts to launch a Digital Currency Electronic Payment System (DCEP), which could replace cash with a blockchain-based solution.

Social media giant Facebook is set to release third-quarter fiscal 2019 results on Oct 30 after market close.