| Feb'20 | Feb'19 | Feb'18 | ||||
|---|---|---|---|---|---|---|
Net sales | ||||||
233,377 | 165,881 | 101,810 | ||||
Cost of merchandise sold | ||||||
116,687 | 75,000 | 44,593 | ||||
Gross profit | ||||||
116,690 | 90,880 | 57,217 | ||||
Operating expenses | ||||||
Selling, general and administration expenses | ||||||
98,146 | 76,426 | 50,848 | ||||
Advertising and marketing | ||||||
29,194 | 18,363 | 9,192 | ||||
Depreciation and amortization | ||||||
5,158 | 3,133 | 2,214 | ||||
Total operating expenses | ||||||
132,498 | 97,924 | 62,254 | ||||
Operating loss | ||||||
-15,808 | -7,043 | -5,037 | ||||
Interest income, net | ||||||
646 | 355 | -437 | ||||
Net loss before taxes | ||||||
-15,161 | -6,687 | -5,475 | ||||
Provision for income taxes | ||||||
43 | 16 | 26 | ||||
Net loss | ||||||
-15,205 | -6,704 | -5,501 | ||||
Net loss per common share: | ||||||
Basic and diluted | ||||||
-1.07 | -3.28 | -1.12 | ||||
Weighted average number of common shares outstanding: | ||||||
Basic and diluted | ||||||
14,260 | 10,536 | 6,000 | ||||