JX Luxventure Limited, headquartered in Haikou, People's Republic of China, focuses on the design, development, marketing, and sale of fashionable casual menswear across the People's Republic of China. Its extensive product portfolio caters specifically to urban men aged 20 to 40, encompassing a wide array of clothing items – from cotton and down jackets, sweaters, suits, and shirts to T-shirts, jeans, and trousers. Complementing these are various accessories like shoes, bags, belts, socks, and caps, alongside general footwear. As of December 31, 2021, the company's menswear retail footprint consisted of one directly owned corporate store and 29 franchised locations. Beyond its fashion segment, JX Luxventure has significantly diversified its operations. It facilitates online packaged group tours through its proprietary Luxventure platform. Furthermore, the company engages in both online and offline wholesale distribution of a diverse array of consumer products. This includes categories such as healthcare, personal care, cosmetics, maternal and child goods, pet-related items, and a variety of universal cuisine and household essentials. The company also acts as a 'selling carrier,' leveraging its platforms for the distribution of these varied goods and offering additional tourism services. These multifaceted operations are structured into five distinct segments: Wholesale, Retail, Contract Manufacturing, Tourism Service, and Cross-Border E-Commerce. Previously known as KBS Fashion Group Limited until its rebranding in October 2021, the company now operates as JX Luxventure Limited.


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